How Consistently Should I Post Articles on Real-Estate Blogs? We will be answering the above question in this article.
Having a real estate blog is crucial for expanding your real estate business. These websites have developed into knowledge hubs where visitors may study, receive guidance, and locate reliable sources. The marketing plan of a corporation must include blogs. This may be even more crucial in the real estate industry.
Do Real Estate Brokers Require Blogs?
In many respects, a real estate blog may be beneficial. Blogs can assist you in contacting former clients, retaining existing clients, and attracting new customers. How?
SEO for Real Estate Blog
A blog can help you rank well in online searches for your clients’ questions because they increase traffic and SEO. It accomplishes this by delivering new content, utilizing online keyword phrases, retaining visitors for longer periods of time, and generating additional links to your website through internal linking and, maybe, backlinks from other websites. In the top search results, your website will be more visible and receive more natural (free) visitors.
Real estate blogs also foster trust and adherence. High-ranking, pertinent material can help your reputation and give you an authoritative air. People want to work with experts in the field, and quality material that provides solutions, entertainment, and advice keeps them coming back. When comments are permitted, it can give your audience a place to share their ideas and experiences, creating a sense of community.
If you post the correct kinds of content on your blog, you can distribute useful, up-to-date information that is of a high caliber elsewhere.
What Should Be Included in Your Real Estate Agent Blog?
Before writing your blog entries, you should understand your readership and what they are looking for. You need to first understand your audience in order to produce intriguing and engaging content.
- Are the majority of your client’s buyers, sellers, or both?
- Do you wish to stay in touch with former customers in the hopes that they may call you again?
- What are the main markets you serve?
Having many audiences is acceptable as long as you give each one an equal amount of pertinent content. Additionally, you can divide the information into various groups, such as Home Buyers or Home Sellers.
A house sale or purchase can be stressful. If something is convenient, customers’ experiences might be improved. By offering useful information, you’ll show how friendly and supportive your business is. one that makes the procedure simpler for the clients.
Improve the SEO of your real estate blog?
Measure blog posts by their Google ranking, how long visitors stay on the page, and the number of backlinks they receive if you want to improve the SEO of your website. Google Analytics can be used to your advantage. To create a large audience, post links to all of your real estate blogs on your social media pages.
Publish more content on the same subject, using the same keywords, or focus on a particular audience after you have an understanding of which blog posts are successful and why.
How Often Should You Post on Your Real Estate Blog?
Blogs about real estate must be consistent. The length of your articles and your free time will determine how often and when you post. Weekly, biweekly, or monthly posting is possible. So that your audience knows when to expect new content, maintain a regular timetable. This increases the trust of your viewers.
Don’t wait for readers to discover your blog content. Utilize social networks and email. Send a client to a relevant blog post that addresses their query. A blog gives you material for additional marketing initiatives as well as a reason to write to customers or post on social media.
Read More: Start Affiliate Marketing
How Consistently Should I Post Articles on Real-Estate Blogs?
You’ll be shocked to find out that it ultimately comes down to you and what you think you’re capable of (relief). Keep in mind that creating high-quality posts should be your main priority. However, there are valid reasons to post every day as well as twice or three times a week; choose the strategy that works best for you!
Why you ought to think about publishing every day:
- It offers a reliable schedule and encourages constructive writing practices.
- drives natural visitors over time to your website.
- Your blog will remain cutting edge and up to date as a result.
Reasons for posting two to three times a week:
- Semi-regular, high-quality posts would be appreciated by readers who frequent multiple websites.
- Prevent overly frequent publishing from “burning out” your readers.
- Posts can be longer and more thoughtful, which can improve their SEO results.
It’s important to create a routine that works for you. It will get easier if you develop a regular blogging routine on your site.
Some real estate brokers prefer to write every week’s posting in one sitting. Simply include the time-sensitive information when they are ready to publish, and they are done!
Spend some time concentrating on the real estate keywords you want your website to rank for, and start blogging about these subjects to raise your site’s position in search results.
Now, what do you do?
Experiment to establish a profitable blogging routine. Avoid making drastic modifications if you already have a following, but do increase or decrease your posting frequently until you find the sweet spot. Think about polling your audience to find out whether they prefer more or fewer posts.
Your blogging habits will become automatic as you develop a regular schedule, enabling you to enjoy the process. Don’t forget to spread the word on social media about your real estate blog content.
Read More: How to start a Blog?
Outstanding Real Estate Blogs
You can get ideas and inspiration for real estate blog posts from other real estate blogs. Here are the top 3 real estate blogs:
This blog focuses on consumers, so readers can get a good idea of what’s happening in the housing and rental markets, how to increase home equity, and what recent laws that can effect their properties they should be aware of. It benefits homebuyers the most.
The lead generation, real estate marketing, personal branding, and even training possibilities are all covered on the Keller Williams blog. This extensive site features hand-picked TED Talks, the most recent real estate laws, and business growth tips.
Redfin keeps a vast library of knowledge for homebuyers, which they routinely share on their main blog. You can use their blog to help you come up with real estate blog subjects.